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Location Technologies Zebra Bluetooth Low Energy Devices Precision Tracking for Indoor Location TrackingOur family of Bluetooth Beacons and Bridges are quickly and easily deployed, available in multiple form factors and price points, and can be used for asset tracking and other location solutions.Compatible with:Apple®Android™Wi-FiBLE The Freedom to Customize The Freedom to Customize Zebra Bluetooth Beacons are easy to configure and deploy. They give you the ability to easily implement the automatic tracking of resources and assets. Giving you real-time location data, Bluetooth Beacons give you the actionable insights you need to make your business more effective, competitive and profitable. Low-Energy, Precise Visibility Low-Energy, Precise Visibility Bluetooth Beacons use low-energy technology, and their operating modes are compatible with Bluetooth low-energy specifications to enhance location precision in dense industrial environments. They work with almost any type of Android or iOS mobile computer, smartphone, or custom device with a Bluetooth low-energy radio and Zebra software development kit or third-party application. Optimized for a Complete Solution Optimized for a Complete Solution Though they are compatible with third-party location solutions that follow the Bluetooth low-energy specification, Bluetooth Beacons have been optimized to work with Zebra’s MotionWorks™ location solutions and Zebra MotionWorks location solutions and other third-party data intelligence platforms. Together, these Zebra solutions maximize operational visibility, so you can gather critical information into how your business operates. MB1000 Asset Beacon Small and AdaptableThese small, coin cell beacons are ideal for asset tracking in all forms and have been optimized for long battery life within industrial environments. They have ultra-low RF transmit powers for increased locate accuracy and improved performance in high density deployments. The MB1000 is constructed of materials that withstand common industrial cleaning agents.Industry UseHealthcareTransportationRetailManufacturingWarehouse ManagementLocation Solutions Size1.46in x 1.06in. x 0.44in.(37.08mm x 26.92mm x 11.18mm)Including VHB TapeWeight8gTransmit Power-7 dBm to -30 dBm EIRP configurableBatteryFixed CR2032 220mAhAntenna TypeOmni directional MB1101 Long Life Asset Beacon Small and Extended LifeThese small, coin cell beacons are ideal for proximity tracking in all forms and are optimized for 5 year or longer battery life. The MB1101 offers low RF transmit power levels for near room level accuracy, improved performance in high-density environments, and mounting directly to medical and other assets.Industry UseHealthcareTransportationRetailManufacturingWarehouse ManagementLocation Solutions Size 1.46in x 1.06in. x 0.44in.(37.08mm x 26.92mm x 11.18mm)Including VHB TapeWeight 8gTransmit Power -7 dBm to -30 dBm EIRP configurableBatteryFixed CR2032 220mAh (Not replaceable)Antenna Type Omni directional MB2000 Indoor Beacon Flexible and StraightforwardBuilt to easily attach to retail or warehouse shelving, this beacon runs off two, replaceable AA batteries ensuring an extended operating life.Industry UseHealthcareTransportationRetailManufacturingWarehouse ManagementLocation Solutions Size3.12in. x 1.76in. x 0.96in.(79.35mm x 44.70mm x 24.38mm)Weight86gTransmit Power-3dBm to -26 dBm (EIRP) configurableBatteryTwo replaceable, standard AA batteriesAntenna TypeDirectional antenna with 120° beamwidth MB2001 Indoor Beacon Ultra-Low RF and Energy SaverThese ultra-low RF transmission power beacons have 100 times lower RF transmission power than typical Bluetooth low energy beacons. With replaceable AA batteries these beacons are optimized as location beacons in asset tracking solutions anywhere locate accuracy in dense deployments is important.Industry UseHealthcareTransportationRetailManufacturingWarehouse ManagementLocation Solutions Size3.12in

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1. Introduction to Guerrilla Bluetooth Marketing1. Understanding guerrilla Bluetooth marketing:- Definition: Guerrilla Bluetooth marketing is an unconventional and low-cost method that capitalizes on Bluetooth-enabled devices (such as smartphones, tablets, and wearables) to deliver targeted messages.- Perspective 1: The Marketer's View:- Marketers recognize the potential of Bluetooth as a proximity-based communication channel. It allows them to reach consumers in specific physical locations, such as retail stores, events, or public spaces.- By deploying Bluetooth beacons or other devices, marketers can trigger personalized messages, offers, or content when users come within range.- Perspective 2: The Consumer's View:- Consumers experience Guerrilla Bluetooth Marketing as unexpected surprises. Imagine walking into a coffee shop, and suddenly your phone receives a notification offering a discount on your favorite latte.- When done right, it feels like a personalized interaction rather than intrusive advertising.- Example:- A boutique clothing store uses Bluetooth beacons strategically placed near the entrance. As a customer walks in, their phone receives a welcome message with a 10% discount code for their first purchase.- The customer feels valued, and the store gains a potential sale.2. How Guerrilla Bluetooth Marketing Works:- Bluetooth Beacons:- Small, battery-powered devices that emit Bluetooth signals.- When a user's device (with Bluetooth enabled) comes within range, the beacon triggers an action (e.g., sending a notification).- Pairing and Permissions:- Users must grant permission for Bluetooth interactions.- Once paired, the device can communicate with the beacon.- Content Delivery:- Messages can include promotions, event details, product information, or links to apps/websites.- The goal is to engage users without overwhelming them.- Range and Proximity:- Beacons have varying ranges (from a few meters to tens of meters).- Marketers choose the range based on the context (e.g., a small boutique vs. A large shopping mall).3. Effective Strategies:- Localized Offers:- Send exclusive discounts or coupons when users are near your store.- Example: "Get 20% off your next meal at our restaurant!"- Event Engagement:- Enhance event experiences by providing schedules, maps, or special announcements.- Example: "Welcome to the music festival! Check out the lineup."- Product Recommendations:- Suggest related products based on a user's location within a store.- Example: "You might also like these sneakers in aisle 5."- Feedback and Surveys:- collect feedback while users are on-site.- Example: "Rate your museum visit: How did you like the dinosaur exhibit?"4. Challenges and Considerations:- Privacy Concerns:- Users may find unsolicited Bluetooth messages intrusive.- Marketers must respect privacy and seek consent.- Battery Drain:- Bluetooth usage. Bluetooth Beacon Interactor, Bluetooth Beacon Interactor Suppliers Directory - Find variety Bluetooth Beacon Interactor Suppliers, Manufacturers, Companies from around the World at bluetooth beacon,bluetooth beacon bracelet,bluetooth mini beacon

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By using hardware to capture data (including Zebra’s many sensing, tagging, and mobility technologies, as well as popular third-party technologies), MotionWorks deploys some of the world’s largest and most successful automated resource tracking and management solutions—across industries, and for some the world’s largest companies.These beacons will also work with third-party solutions that follow the Bluetooth low energy specification. They are also compatible with legacy MPact server based solutions.Development and Configuration ToolsZebra has a software development kit (SDK) to help customers and partners create location solutions based on Zebra Bluetooth Beacons, and to enable easy integration of Zebra Bluetooth Beacons with the location features of iOS and Android smart phones as well as Zebra’s portfolio of ruggedized mobile computing devices. The SDK has the library, driver and application programming interface (API) that can form the foundation supporting custom application development. Additionally, Zebra provides applications to simplify the staging and configuration of beacons. These applications allow the selection of transmit power, transmitter interval, and other operating parameters. Configuration and beacon firmware updates are performed over-the-air without a physical connection with the beacon.MB1000 Asset BeaconThese small, coin cell beacons are ideal for asset tracking and have been optimized for long battery life within industrial environments. They have ultra-low RF transmit powers for increased locate accuracy and improved performance in high density deployments. The MB1000 is constructed of materials that withstand common industrial cleaning agents.MB1101 Long Life Asset BeaconThis small beacon is an evolution and enhancement of the MB1000 asset beacon. A more power efficient BLE 5 beacon design enables more than double the operating life in the same package under the same conditions: 5 years with a 2 second transmit period and over 10 years with a 5 second transmit period.

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Location tracking services have driven the evolution of Bluetooth technology, which initially started as a means for communication between two devices but has now expanded to include high accuracy positioning capabilities.Bluetooth Low Energy or BLE is a radio frequency technology for wireless communication that can be used to detect and track the location of people, devices and assets. The growth of BLE technology brought fundamental change to the global Bluetooth ecosystem.BLE BeaconsBLE beacons are small, versatile, and low-power Bluetooth transmitters that can be detected by wireless devices like BLE-enabled smartphones. Beacons can be deployed in fixed positions, such as mounted on walls or structures, or placed on mobile assets, to provide location references for indoor positioning applications.BLE beacons can be used to find a device’s location and deliver relevant content, such as documents, videos, apps, and more, or offer guidance concerning the time or location of the user, keeping users informed and engaged. Beacons comes in all shapes and sizes. Many beacons have long lasting internal batteries that operate over multiple years. Even virtual beacons can also be used without the need for much extra hardware. Bluetooth PositioningBLE indoor positioning solutions use either BLE-enabled sensors or beacons to detect and locate transmitting Bluetooth devices, such as smartphones or tracking tags throughout indoor spaces. Location tracking data collected by the sensors or sent from beacons to mobile devices is then ingested by various location tracking applications.BLE Positioning with SensorsBLE positioning with sensors utilizes BLE-enabled sensors that are deployed in fixed positions throughout an indoor space. These location tracking sensors passively detect and locate transmissions from BLE smartphones, beacons etc. This location tracking data is then sent to the central indoor positioning system or real time location system. The location engine then analyses the data to the determine the location of the transmitting device.BLE Positioning with BeaconsIn this case BLE beacons repeatedly pulse out the BLE signals. These signals can be detected by surrounding devices including smartphones and BLE-enabled sensors. BLE beacons repeatedly pulse out BLE signals. These signals can be detected by surrounding devices, including smartphones and BLE-enabled sensors. Deployed in fixed positions throughout an indoor space, the signal continuously broadcasted by the beacon contains its unique identifier.A smartphone or other wireless device that is enabled with a dedicated app or pre-configured service, when in range of the beacon, will receive and analyse the signal from the beacon in a user-centric

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Sending messages.- Unsubscribe Option: Include an easy way to opt out.- Data Protection: Safeguard user data—don't collect more than necessary.- location-Based services: comply with local regulations (e.g., geofencing rules).6. Case Study: Beacon Technology in Retail:- Example: A high-end fashion store deploys beacons to enhance the shopping experience.- Insight: When a customer enters, the beacon detects their presence and sends a welcome message with a 10% discount code. The user feels valued, and the store gains foot traffic.Remember, guerrilla Bluetooth marketing can be powerful, but it requires finesse. Balancing creativity, user experience, and legal compliance is the secret sauce. So, go forth, create buzz, but do it responsibly!Overcoming Challenges and Legal Considerations - Guerrilla Bluetooth Marketing: How to Use Bluetooth to Send Wireless Messages to Your Customers and Create a Buzz 9. Successful Guerrilla Bluetooth Marketing CampaignsGuerrilla Bluetooth marketing campaigns have proven to be highly effective in capturing the attention of customers and creating a buzz around products or services. By utilizing Bluetooth technology, businesses can send wireless messages directly to customers' devices, providing them with relevant information and promotional offers.In this section, we will explore some successful case studies of Guerrilla Bluetooth marketing campaigns, showcasing the impact and effectiveness of this innovative marketing approach. These case studies will provide valuable insights from different perspectives, highlighting the strategies and tactics employed by businesses to achieve their marketing goals.1. Case Study 1: XYZ Clothing StoreXYZ Clothing Store implemented a Guerrilla Bluetooth marketing campaign during a busy shopping season. They strategically placed Bluetooth beacons throughout their store, allowing customers to receive personalized messages and exclusive discounts when they entered specific sections. This approach not only increased customer engagement but also drove sales by enticing customers with targeted offers.2. Case Study 2: ABC RestaurantABC Restaurant wanted to attract more customers during lunch hours. They implemented a Guerrilla Bluetooth marketing campaign by placing Bluetooth beacons near office buildings and popular lunch spots. When potential customers passed by, they received notifications about daily specials and discounts. This resulted in a significant increase in foot traffic and boosted their lunchtime sales.3. Case Study 3: PQR ElectronicsPQR Electronics wanted to promote their latest product launch. They utilized Guerrilla Bluetooth marketing by placing Bluetooth beacons in high-traffic areas such as malls and tech expos. When customers came within range, they received interactive notifications showcasing the features and benefits of the new product. This approach generated curiosity and excitement, leading. Bluetooth Beacon Interactor, Bluetooth Beacon Interactor Suppliers Directory - Find variety Bluetooth Beacon Interactor Suppliers, Manufacturers, Companies from around the World at bluetooth beacon,bluetooth beacon bracelet,bluetooth mini beacon

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Solutions including crowdsourcing. Operated from replaceable AA batteries.Industry UseHealthcareTransportationRetailManufacturingWarehouse ManagementLocation Solutions Dimensions3.12in. x 1.76in. x 0.96in.(79.35mm x 44.70mm x 24.38mm)Weight86gTransmit Power5 dBm to -23dBm (EIRP) Configurable in 1dB stepsBatteryTwo replaceable, standard AA batteriesAntenna TypeDirectional antenna with 120˚ beamwidth SB2100 Dual-Stream Enhanced Indoor Beacon Hybrid Receiver and Dual Stream BeaconThis enhanced indoor beacon self-locates nearby beacons/assets, while also having the capability to send high power iBeacon packets for wayfinding applications and for locating mobile devices.Industry UseHealthcareTransportationRetailManufacturingWarehouse ManagementLocation Solutions Dimensions3.12in. x 1.76in. x 0.96in.(79.35mm x 44.70mm x 24.38mm)Weight86gTransmit Power5 dBm to -23dBm (EIRP) Configurable in 1dB stepsBatteryTwo replaceable, standard AA batteriesAntenna TypeDirectional antenna with 120˚ beamwidth SB5200 Fixed-Location IoT Bridge Simple and EnhancedWorking in tandem with Bluetooth Beacons to deliver critical, real-time data insights. This unique IoT bridge offers expanded memory, faster processing speeds, and extended operating temperature range.Industry UseHealthcareTransportationWarehouse Management Size5.2in. x 3.67in. x 1.19in.(132.3 mm x 93.3 mm x 30.2mm)including 3M® VHB tapeWireless Compability Wi-Fi 2.4GHz 802.11 b/g/nWi-Fi 5GHz 802.11 a/nBluetooth Low Energy (5.1)Power 5V dc USB cable and power adapter connected to a standard A/C wall outlet (use only Zebra-qualified USB cable and adapters, sold separately)Antenna Type Wi-Fi omni-directionalBluetooth directional patch Talk to a Partner Talk to a Partner Need more information on what solution is right for your needs? A partner can help. Contact Sales Contact Sales Ready to integrate Zebra solutions into your systems? Contact us to get started. *The Bluetooth® word mark and logos are registered trademarks owned by the Bluetooth SIG, Inc. and any use of such marks by Zebra is under license. Other trademarks and trade names are those of their respective owners.